A super sports car soul and the functionality typical for an SUV: this is Lamborghini Urus, the world’s first Super Sport Utility Vehicle. Identifiable as an authentic Lamborghini with its unmistakable DNA, Urus is at the same time a groundbreaking car: the extreme proportions, the pure Lamborghini design and the outstanding performance make it absolutely unique. Urus’ distinctive silhouette with a dynamic flying coupé line shows its super sports origins, while its outstanding proportions convey strength, solidity and safety. Urus’ success factors are definitely the design, the driving dynamics and the performance. All these features allowed Lamborghini to launch a Super Sport Utility Vehicle remaining loyal to its DNA.
mborghini Urus has a cutting-edge, distinct and streamlined design with multiple souls: sporty, elegant and off-road. Its muscular surfaces make it appear strong and self-secure, while the mixed tires allow a luxury super sports car look. All the surfaces are designed with a clear attention to functionality.
And in the interior, luxurious Italian craftsmanship meets state-of-the-art technology. The aeronautic design and the driver-oriented instrument concept with three TFT screens (one for the instruments, one for infotainment and one for comfort functions, including virtual keyboard feature with hand-writing recognition) put the driver’s needs at the forefront and make the overall experience more comfortable and enjoyable. The dashboard architecture follows the “Y” theme inspired by iconic Lamborghini models.